How to Be Chip and Joanna Gaines for Halloween

Learn how to nail the best couples costume of the year.

Remeber this gem? If ever there was an Instagram video that was ridiculously adorable, it's this one:

Thanks for creating and sharing this cuteness, Gina Lee and Becky Hales.

After watching mini Chip and mini Joanna do their thing a couple times (read: at least 10 times), I got to thinking. Hubs and I don’t have a Halloween costume yet; we’re both equally obsessed with Fixer Upper and Chip and Jo attire seems pretty comfortable. After all, they’re both jeans-and-boots kind of people. Also a bonus, we already own most of the components of the costume.

Chip and Joanna Gaines

Chip and Joanna Gaines

How do Chip and Joanna Gaines, hosts of HGTV's Fixer Upper, describe their style? Joanna's three-word explanation: "Simple, clean and unexpected," she says. Chip's take? "Whatever Jo likes," he jokes.

From: Fixer Upper

If you’re a fellow costume procrastinator, consider being the charming Chip or lovable Jo for Halloween. I’m breaking down exactly how to do it.

To Be Joanna:

Joanna Gaines

Joanna Gaines

Joanna Gaines and her husband, Chip, transform homes on HGTV's Fixer Upper

From: Fixer Upper

Photo by: Larsen & Talbert Photography

Larsen & Talbert Photography

The Hair

It all starts with those gorgeous locks. You’re in luck if you have long, dark hair. Middle part it; add some waves and you’re all set. If your natural hair just isn't going to cut it, consider buying a Joanna-esque wig.

Photo by: Wig My Way

Wig My Way

Synthetic Woman's Wig,

The Clothes + Shoes

For your clothing, think casual but cute. Joanna often wears a stylish jacket over a solid-colored shirt. Two great jacket options are the popular military-style jacket or the fitted leather jacket. Tip: To really get in the Joanna spirit, practice working shiplap into casual conversations.

Photo by: L.L. Bean

L.L. Bean

Military-Style Jacket,

Complete your outfit with the jeans-and-boots combo. Joanna loves a good pair of skinny jeans, and she’s known for rocking classic leather boots or trendy booties.

Photo by: Nordstrom


Photo by: Macy's


Citizens of Humanity Skinny Jeans,; Steve Madden Booties,

To Be Chip:

The Top Half

Photo by: Magnolia Market

Magnolia Market

Chip frequently wears Magnolia Market gear, so if you’ve ever wanted to buy Magnolia apparel, now is the time. He usually wears a casual collared shirt or tee, and in the cooler months, you can catch him in a vest or zip-up hoodie. You can’t go wrong with the #DemoDay shirt and Magnolia vest combo.

Photo by: Magnolia Market

Magnolia Market

#DemoDay Tee,; Magnolia Vest,

The Bottom Half

For Chip's lower half, wear mid-wash jeans and leather work boots. Clip some tools to your belt to complete the ensemble.

Photo by: Kohl's


Photo by: Country Outfitter

Country Outfitter

Levi's Athletic Jeans,; Ariat Leather Boots,

Most importantly, don't forget to tell trick-or-treaters that season 5 premieres in November on HGTV.

A Day in the Life of Chip and Joanna Gaines

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Tag along with HGTV Magazine  as they spend a day with the busiest twosome in Waco.

Chip and Joanna Gaines

The Fixer Upper hosts stand outside their home furnishings shop, Magnolia Market. Their 1953 jeep is stationed by the entrance so customers can take pictures with it.

Photo By: Larsen&Talbert

Wake Up: 5:30 a.m.

The default alarm ringtone on Joanna’s (beat-up) iPhone buzzes bright and early. Chip wakes up on his own around 5 — no alarm needed!

Photo By: Larsen&Talbert

Feed the Animals: 7:00 a.m.

Chip tends to their extended clan, which includes 23 cows, 21 goats, 1 turkey, 1 horse, 2 roosters, 2 bunnies, 1 guinea pig, 3 dogs, 2 cats, and “infinite chickens,” he says.

Photo By: Larsen&Talbert

Eat Breakfast: 7:30 a.m.

Even on weekday mornings, Joanna whips up something hot, and the family eats together in the kitchen. The rotation includes biscuits and gravy, pancakes, and eggs with toast. 

Photo By: Larsen&Talbert

Get Ready: 8:00 a.m.

With four kiddos — Drake, 11; Ella 9; Duke, 8; and Emmie, 6 — to hurry out the door, Joanna gets dressed before they wake up. Her secret: “At night I shower and dry my hair, so in the morning I only have to curl it.”

Photo By: Larsen&Talbert

Leave for Work: 8:15 a.m.

Joanna takes her coffee to go — tons of cream, no sugar — and she and Chip head off for the day. Their 1895 farmhouse sits on the outskirts of Waco, about 20 minutes from downtown.

Photo By: Larsen&Talbert

Drive into Town: 8:30 a.m.

They head across a lake and through pastures — talk about a scenic commute! “Chip always makes me look out the window for deer,” says Joanna. “We’re usually talking on the way to work. We don’t even have the radio on.”

Photo By: Larsen&Talbert

Stop at the Store: 8:45 a.m.

There’s usually a line of customers waiting outside the design duo’s store, Magnolia Market, before it opens at 10 a.m. About 15,000 people visit the shop every week.

Photo By: Larsen&Talbert

Style the Shelves: 9:00 a.m.

Before customers arrive, Chip and Joanna get the store ready for the day. Joanna likes prepping the place with fresh flowers from Wolfe Wholesale Florist in Waco.

Photo By: Larsen&Talbert

Chip's Corner: 9:15 a.m.

Chip has his own area in the store, where he sells the tools and gadgets he uses most and his favorite cotton Magnolia tees.

Photo By: Larsen&Talbert

Water Break: 9:50 a.m.

Joanna constantly has H20 on hand. Her goal is 125 ounces a day. “It used to be 100, but I just bumped it up,” she says. 

Photo By: Larsen&Talbert

Film the Show: 12:30 p.m.

The couple spends most of the day filming Fixer Upper, scooting between the five or six houses they’re working on at once. 

Photo By: Larsen&Talbert

Go Over Blueprints: 3:15 p.m.

Between takes, the multitaskers approve plans for home renos and for their new bakery, Magnolia Flour, due to open in May.

Photo By: Larsen&Talbert

Make Dinner: 5:30 p.m.

Joanna cooks most nights — today it’s chicken potpie — and the kids love to help. “It gets crazy with all four at one time, so I have to split them up,” she says.

Photo By: Larsen&Talbert

Dinnertime: 6:30 p.m.

Perfect for a 40-acre farm, an old-fashioned triangle bell lets everyone know when food is ready.

Photo By: Larsen&Talbert

Work in the Greenhouse: 7:15 p.m.

Joanna scored the greenhouse structure from a client who had planned to tear it down. Inside it she and the girls grow roses; miniature orange, lemon, and lime trees; and fresh herbs year-round.

Photo By: Larsen&Talbert

Play in the Yard: 7:30 p.m.

In the yard Chip and the kids like to throw a ball around after dinner. “He loves sending a football soaring to see how fast the boys can run,” says Joanna.

Photo By: Larsen&Talbert

Almost Bedtime: 8:30 p.m.

By now everyone’s wiped out. That’s Bear pictured. He’s half Anatolian shepherd, half Great Pyrenees.

Photo By: Larsen&Talbert

Relax on the Couch: 10:30 p.m.

After the kids go to bed, Chip and Joanna chat about the next day’s plans, and Joanna finally checks her email. “I return messages so late that my friends get annoyed,” she says. “They’ll send funny pictures to grab my attention.” Lights-out is around midnight.

Photo By: Larsen&Talbert

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