Get to Know 'Flip to a Million' Co-Hosts Jon and Danielle

Upcoming home flipping series, Flip to a Million, stars husband-and-wife duo Jon and Dani Wrobel. Here's what you need to know about the Wrobels.

July 20, 2022

Photo by: Peter Wynn Thompson

Peter Wynn Thompson

It’s no secret that New York can be an intense place to live. That’s why Jon and Dani Wrobel, one of the couples on HGTV’s new home-flipping limited series, Flip to a Million, believe that if they can make it in New York, they can make it anywhere. And good thing: Flip to a Million seeks to remove home flippers from the comforts of their own community to see how well their knowledge holds up in other real estate markets. This season, viewers will watch as Jon and Dani uproot their lives on Long Island and travel to Dallas to put their flipping skills to the test. The show premieres on HGTV Monday, Aug. 1, so we sat down with the Wrobels below.

It Was Love at First Sight

Jon knew he was going to marry Dani the moment they met 10 years ago. “It was a crazy experience,” he admits. “It just gelled.” After their first date, the two became inseparable and got married in their mid 20s. “We were young,” Dani says. “For this generation, I feel like that’s really not so common these days, but we just knew it, and a year later we had our twins. There’s just never a dull moment with us.”

Jon Grew Up in the Flipping Business

“My dad used to flip houses, and I was very involved as a child,” Jon shares. “I’d clean out the houses and help him renovate. It was always a hobby — I mean the cash was good, but it wasn’t necessarily like, ‘I’m going to build my whole life around this.’”

That all changed when he met Dani and noticed her eye for design. Around the same time, Dani began to look over Jon's father's projects. “I really thought it was something," she says. “The rest is history. After I saw the magic that we could actually do this ourselves, we kind of just ran with it.”

They’ve Flipped More Than 60 Homes

After their first flipping project together, Jon and Dani never looked back. “We really try and make each home a home, not just a check off the box,” Dani says. “We love to restore homes when we can. We love the character — that’s why we love Long Island so much. Some houses were built all the way in the 1800s.”

They Operate in Multiple Areas of the Flipping Business

In addition to the flips themselves, Jon and Dani are involved in real estate, general renovations and design. In fact, the couple is opening up a home and living store in Sayville, New York, called True Place Company. "We just said, ‘You know what, let’s just cover the whole industry,’” says Jon.

They Enjoy Promoting Local Brands During Their Open Houses

Rather than spending tons of money on staging furniture and decor, Jon and Dani like to showcase local stores, especially while filming Flip to a Million, when the budget's minimal to begin with. “Some of it was luck, too,” Jon admits. "We went into a store and we were like, ‘Hey, listen, we have an open house, do you mind if we borrow your table and we’ll tell everyone about your store?’ And he was like, ‘Sure, why not!’”

To Jon and Dani, House Flipping Is About “More Than Just Four Walls and a Roof”

Watching their designs come to life is only part of the rewarding process. “It’s about everything it can do for a family and their community,” says Dani.

They Don’t Hold Back

Jon and Dani can't wait for viewers to see just how real the home flipping business can get. “We say it how it is,” Jon says. “It’s not all rainbows and butterflies in home flipping. There are a lot of things that go on in a renovation, and every renovation you’re going to have surprises, without a doubt. You don’t know what’s behind walls when you open up walls; what’s under floors until you open up floors. People see all these home shows nowadays and think it’s so easy to flip a house, and there’s so much more to it.”

They Hope to Inspire Viewers to Take Their Own Leap

In addition to showing viewers the realities of flipping challenges, the show also depicts what the process might look like for an everyday person looking to start their own home project. “This series shows what an average person can do with limited funds,” Jon explains. “I think a lot of people [might think], ‘That could be me. That could be me spending that much money or putting $10,000 on a credit card at Home Depot or Lowe’s to finance a kitchen.' These are real things an average American can visualize doing.” In this way, Jon thinks Flip to a Million simplifies the home flipping process — making it more accessible to all — while showing all the real emotion associated with it.

The new limited series premieres on HGTV Monday, Aug. 1, at 9/8c and will be available to stream on discovery+.

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