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European Whimsy + Sustainability Meld in This Atlanta Home

May 27, 2020

Stacy Borocz of etúHome infuses every inch of her space with clever continental charisma that makes maximum use of her materials. Take a tour.

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Photo: Alea Moore

Living History

Stacy Borocz, founder and president of lifestyle brand etúHome, approaches style and sustainability by thinking about the way we kept house centuries ago — and quite literally, by bringing the objects of the past into modern spaces. That sensibility has struck a chord with customers and fellow tastemakers alike who clamor for Borocz's unique home goods like etúHome’s handsome reclaimed-wood charcuterie boards. Borocz's own Atlanta home is full of the elegant and utilitarian pieces her Budapest team sources and crafts from hand. In her soulful space, salvaged remnants of demolished buildings, venerable antiques and contemporary handiwork harmonize beautifully — and every piece has a story.

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Photo: Alea Moore

Wonder While You Work

Borocz's work area enjoys perpetual inspiration from a Daydream Believer art print by her friend Rebecca Puig who, along with her husband Rick, "are proprietors of a company called Sugarboo & Co. and they offer this as part of their collection," Borocz says. "It just made me smile when I first saw it and I am certain I grin to myself every time I walk into my office. What more could one ask for?"

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Photo: Alea Moore

Artistic Inheritance

Family history contributes to the kaleidoscopic collection of paintings in Borocz's office — and to the way she acquires pieces throughout her home. "I had the good fortune of growing up with a great uncle that was an art dealer in Palm Beach," she explains. "I was fascinated with his craft, knowledge and great eye. My gallery wall is a collection of oils on canvas from him as well as some newer additions I personally selected over the years. From him I learned that European gallery auctions, brocante [flea market] discoveries and antique fairs are wonderful places to source special finds. He always said 'art is personal, if you love it, hang it.'"

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Photo: Alea Moore

Finders Keepers

This trio of solid oak apothecary chests with porcelain knobs and hand-painted porcelain labels dates back to the late 1800s. "They originally lined the wall of a tiny pharmacy in Budapest," Borocz says. "The building was being renovated several years ago and when we went in to salvage the wood beams, we ended up buying the entire contents: the wall units, hundreds of amber pharmacy bottles, mortar bowls and all. Our factory restored all the units and, in the end, I just couldn't part with these particular ones. They are so rich in history that you can actually find signatures and dates on the bottom of the drawers from each apprentice that studied and worked there throughout the years."

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