23 Must Buys From Buy Buy Baby’s Big-Deal Baby Sale

Buy Buy Baby's biggest sale of the year is here! Snag cribs, car seats, strollers, clothing and more for a total steal.

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January 11, 2021

Shopping for a new baby can be exciting and slightly overwhelming. On one hand, it's fun to imagine your little one sleeping in their crib or looking cute in their Winnie the Pooh swaddles. But on the other hand, nothing really prepares you for the cost of a stroller, car seat, Pack 'n Play, crib covers, burp cloths, diapers, etc. For being so small, babies need a lot of stuff — and it adds up.

The good news? Buy Buy Baby is kicking off the New Year with their Big-Deal Baby Sale, so you can save on thousands of infant and toddler buys, including those aforementioned big-ticket items. Just shop now through January 18 to take advantage of the amazing discounts. And if you're not sure where to begin? Keep scrolling to see highlights from each category.

Help your child get to know the world around them and reach important developmental milestones with soft play gyms and toys. Right now, you can get 20 percent off select rattles, rings and toys, 20 percent off the Ingenuity Cozy Spot Activity Gym and 25 percent off the Gund Tinkle Crinkle Activity Gym.

Bath time will be safe and fun with these top-rated tubs, towels and toys. Enjoy 20 percent off The First Years infant-to-toddler tubs, 25 percent off select Burt's Bees Baby hooded towels and snuggly-soft washcloths and 20 percent off select bath toys.

Keep your little cutie comfortable whether they're playing or falling asleep with a new set of bodysuits, pajamas, diaper covers or swaddles. Right now, you can get 25 percent off select Burt's Bees Baby clothing.

Baby sleep essentials can be expensive, so you'll definitely want to take advantage of this category. Enjoy 15 percent off Westwood Design Taylor 4-in-1 Convertible Cribs, 20 percent off Sealy crib mattresses, 20 percent off HALO bassinets and 20 percent off aden + anais swaddles and dream blankets.

Pack up and hit the road (or cruise around your neighborhood) with ease by snagging a new car seat, stroller and other travel systems. Right now, you can get up to 20 percent off select Britax car seats, 20 percent off UPPAbaby VISTA V2 strollers, $50 off Maxi Cosi Zelia Max Travel Systems and 20 percent off aden + anais car seat covers. Graco Pack 'n Plays are available for just $60 as well.

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