Visit the World of Veronica Mars

Kristen Bell and the gang return to the fictional town of Neptune, Calif., for the movie version of the beloved series. Production designer Jeff Schoen takes us behind the scenes of the Veronica Mars movie, as well as his own unique residence.
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Photo By: Warner Bros.

Photo By: Warner Bros.

Photo By: Warner Bros.

Photo By: Warner Bros.

Photo By: Warner Bros.

Photo By: Warner Bros.

Veronica Mars: Gia's Loft

Kristen Bell as Veronica Mars, and Ryan Hanson as her semi-friend Dick Casablancas, discuss production with creator-director Rob Thomas, on the "Gia's Loft" set, which proved to be the most challenging of all.

Gia's New/Old Loft

So much in the Veronica Mars movie happens in and around Gia's loft. The crew couldn’t find anything that suited them perfectly in Long Beach, Calif., which filled in as the fictional town of Neptune. So they had to build the set from scratch in an abandoned warehouse.

Living Room, Gia's Loft

Gia's loft needed to look like a chic designer flat that wealthy parents had bought for their daughter (played by Krysten Ritter). Making it look upscale on a tight budget was difficult, but not impossible.

Craftsman Home of Keith Mars

Some locations, like the Craftsman they used for the home of Veronica’s dad (played by Enrico Colantoni), were a snap. Schoen says that Long Beach is full of great old Craftsman houses with porches and pillars and yards which are perfect for filming, both inside and out.

Dad's Craftsman Interior

Schoen notes that one of the advantages to shooting in Craftsman-style homes is the open layout of the interior floor plans. Here Enrico Colantoni, who plays Veronica's dad Keith, tries to keep up with Veronica while she's away from the home she grew up in.

Creating a Relevant Noir Interior

While the Veronica Mars film crew used the existing interior of this Long Beach Craftsman home, they brought in their own, well-worn looking furniture and accessories to give it an "Edward Hopper" noir feel.

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