Roxy Sowlaty of '#RichKids of Beverly Hills' Talks Interior Design

The reality TV star and aspiring interior designer tells us about her favorite room and what she absolutely can't live without at home.
Modern. Open-Concept Dining

Dining Room: Roxy Sowlaty’s Beverly Hills Home

Roxy Sowlaty, one of the stars of the E! reality series #RichKids of Beverly Hill, is also an aspiring interior designer. She designed her parents’ house, shown here, which features crisp white walls accented with pops of bright color.

Photo by: Roxy Sowlaty

Roxy Sowlaty

By: Susan Hornik

Freelance interior designer Roxy Sowlaty is the mother figure in the new E! reality series, #RichKids of Beverly Hills, which follows young socialites living an extravagant lifestyle in Beverly Hills, Calif. Sowlaty, a 25-year-old self-proclaimed “Persian princess,” is trying to get her interior design business off the ground before her parents cut off their funding. Judging by her well-crafted responses below, we think she’ll do just fine. Read Sowlaty’s thoughts on interior design and check out photos of her parents’ house, which she designed.

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How does it feel knowing that the rooms of your house that you designed will now be featured on your new reality television series?

It's honestly surreal. I couldn't be more excited and lucky to be able to showcase it!

What is your favorite room you designed in your parents’ house?

Definitely the kitchen – it's so bright and inviting! The kitchen is the center of our home, so I knew it needed to be an entertaining yet functional space. I tried to juxtapose modern cabinetry and furniture with detailed crown moldings, all in a stark white palette. I think it's beautiful, fresh and breathtaking!

What are some favorite features in the room?

I absolutely love the intricate molding and ceiling work, which is unexpected in a modern home. I also love the zebra wood accent walls, which offset the otherwise all-white room.

How does the room make you feel at home?

The kitchen is so central to any home, so by making it feel homey, you can lounge and hang there, whether you cook or not. That makes it so inviting. It's a very social kitchen. Plus we always have lots of treats out thanks to my patisserie chef sister, so guests never want to leave!

What are some of your must-have essentials at your home? 

Books, books and more books ... can't ever have enough coffee table books! Must also have fabulous rugs on any hard surface – must be the Persian in me. Also it's essential to have my home always smell good. My favorite candles are Le Labo, Diptyque and Cire Trudon, and favorite fragrant soaps are Molton Brown. I'm also a sucker for any white marble – Calacatta or Carrera specifically. And my last must is a comfy throw blanket (or 12).

What are your favorite colors, shapes and fabrics?

I really love all colors. I love to use blacks, whites and grays as a base in a room and then to throw in pops of colors like reds, greens, mints, lilacs and pinks. I never shy away from colors or fun prints and fabrics. I love using brass in any and every way I can – everything looks better gold! In regards to shapes, I love throwing in odd-shaped pieces to throw off your eye and make things visually stimulating and unpredictable. 

Where do you like to shop for home/garden-related products?

I love searching for vintage pieces and having them refurbished, or fabricating furniture when inspired by these beautiful vintage finds. I'm all about custom and one-of-a-kind furniture. My go-to and favorite furniture store is DDC (locations in both L.A. and NYC #convenient) for ultra-chic pieces. And for all garden products I'm a sucker for Rolling Greens Nursery in L.A. – it's so beautiful!

How did you know you wanted to get into interior design?

After re-arranging my parents' house every other week, re-arranging all of my friends’ bedrooms, and designing every boyfriend’s office and home, I decided I should probably give into this deep-rooted passion. And to be honest, it never feels like work. It makes me instantly happy when I'm designing and playing with furniture, colors and spaces.

Do you have any designer tips, even if you are on a budget?

More is more is more! And using bigger furniture pieces actually make your room look bigger. It's counterintuitive, I know! Were all on budgets and fab style doesn't have to cost so much. West Elm has so many great midcentury designs these days. There are always great finds at Ikea and CB2 too, plus good vintage finds on eBay and Etsy for way less than you think!

When you move out of your parents' home, what kind of design style will we see in your house?

My house will be a glamorously beautiful eclectic disaster! 

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