Target Partners With the Insta-Famous Museum of Ice Cream

Now you can wear what you eat.

May 22, 2018
Related To:

There's something that can be said about a simple, frozen dessert that brings generations of humans together. Maybe it's the hundreds (thousands??) of flavors available or the variety of toppings you can mix to perfection? Whatever it is, more than 500,000 people around the world have gotten just about as close to ice cream as you can get.

The Museum of Ice Cream is an interactive art pop-up exhibit that you've definitely seen on your Instagram feed. Currently in San Francisco, the museum encourages "play, eating and interaction." Not to mention lots of tastings and a rainbow sprinkle swimming pool! And for true MOIC fanatics, the company's newest experiential concept, The Pint Shop, opens in NYC on June 6. In this interactive space, guests can explore life-size pint installations and indulge in a one-of-a-kind tasting experience.

And just in time for summer, Target is teaming up with MOIC to create fun, limited-edition kids' apparel and accessories in a slew of pastel hues. Target's kids' brand, Art Class, will run the collection. It will include a variety of kids' apparel and accessories, highlighting MOIC's signature aesthetic in summery prints, patterns and colors. (Bonus! Most items are under $25!) The collection will be available June 3 in select Target stores and on Target.com for a limited time.

Oh, but we're not done yet. Included in the partnership is the launch of MOIC's Ice Cream Assortment available exclusively at Target to sponsor The Pint Shop. A variety of seven MOIC flavors, which include five new flavors, will be sold at most Target stores starting July 8.

Take a look at some of the items you'll see in a few weeks:

Target
Target

Photo By: Target

Photo By: Target

Photo by: Target

Target

Photo by: Target

Target

Photo by: Target

Target

Photo by: Target

Target

Can we get all of this in adult sizes, pleaseandthankyou?

Keep Reading

Next Up

20 Iridescent, Unicorn-Inspired School Supplies for Kids

Why weren't these around when we were in school?

OMG! Chrissy Teigen is Releasing a Kitchen Collection With Target This Month

The Cravings by Chrissy Teigen collection will be available exclusively at Target starting September 30.

Stock Your Kitchen With Chrissy Teigen's New Target Collection

The Cravings by Chrissy Teigen collection includes more than 40 items, starting at $3.99. (Most are less than $15!) Keep in mind: Price and stock could change after publish date, and we may make money from these links.

Target Launches 3 New Brands With Gen Z in Mind

Sorry, Millennials; it's all about Gen Z.

Get Back on Track With These Organization Accessories

Keep clutter at bay, keep your family on schedule and keep your style with these organization essentials.

Throw a Harry Potter Halloween Party With These Wizarding Essentials

Turn your home into Hogwarts without spending all the galleons at Gringotts. These budget-friendly decorations and activities are sure to impress fans of all ages. Keep in mind: Price and stock could change after publish date, and we may make money from these links.

Faux Fur Essentials We're Buying for Fall

From ottomans to fashion-forward slides, take a peek at our favorite fuzzy accessories from Target.

Our 50 Favorite Target Buys to Prep Your Home for the Holidays

From classic fair-isle patterns to faux-fur stockings, these seasonal, on-trend buys will transform your home for the season.

15 Galentine's Day Gifts for Your BFFs

Shower your best friends with love this Galentine's Day. Because who else would go see that movie with you or be honest with you about getting bangs?

For All the '90s Kids: Snag These Nostalgic Finds

Channel your inner Cher Horowitz with these gifts and accessories.
More from:

What We're Loving

On TV

Desert Flippers

7:30am | 6:30c

Desert Flippers

8:30am | 7:30c

Desert Flippers

9:30am | 8:30c

Flip or Flop

10am | 9c

Flip or Flop

10:30am | 9:30c

Flip or Flop

11am | 10c

Flip or Flop

11:30am | 10:30c

Flip or Flop

12pm | 11c

Flip or Flop

12:30pm | 11:30c

Caribbean Life

1:30pm | 12:30c

Caribbean Life

2:30pm | 1:30c

Caribbean Life

3:30pm | 2:30c

Beach Hunters

4:30pm | 3:30c

Beach Hunters

5:30pm | 4:30c

Beach Hunters

6:30pm | 5:30c

Beach Hunters

7:30pm | 6:30c
On Tonight
On Tonight

Hawaii Life

8pm | 7c

Hawaii Life

8:30pm | 7:30c

Bahamas Life

9:30pm | 8:30c

Island Life

10pm | 9c

Island Life

10:30pm | 9:30c

Bahamas Life

12am | 11c

Bahamas Life

12:30am | 11:30c

Island Life

1am | 12c

Island Life

1:30am | 12:30c

Hawaii Life

3am | 2c

Hawaii Life

3:30am | 2:30c

Follow Us Everywhere

Join the party! Don't miss HGTV in your favorite social media feeds.