Southern Exposure

Episode HANTT-108H

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Catarah and Shoneji grew up in the South watching their grandmothers bake delicious Southern desserts that brought their families together for meals. After they both moved out west, they took that inspiration and formed their own dessert company to continue in their Grandmother's tradition. The delicious baked goods soon became a hit in Los Angeles and the girls were on their way. They sell their desserts out of a coffee shop but the main issue they face is the lack of atmosphere in their shop. As much as the food and the service scream out with a Southern vibe, the shop's lackluster walls and lack of display space does nothing to enhance it. They want people to step in their shop and have the feel like they've stepped into the South. Antonio's marquee design element for this space is multi-colored reclaimed wood that is featured through out the cafe. Each piece of wood is uniquely placed and colored invoking the feeling of entering a southern country home. Antonio's has a light green concrete slab counter custom made for the cafe. The color creates the perfect neutral palate that will really feature the cupcakes. Antonio calls on his friend, artist Peter Shire, to create an art piece, which will serve as the focal point of the cafe. The piece is part sculpture, part cupcake display tower. Completing the look of the cafe is a colorful new set of inviting and comfortable chairs and tables. Each chair and table is a unique custom item created with Hooper's invocative mixtures of paints and applications. The dramatic new look continues outside with a custom painted awning featuring graffiti cupcakes that both attracts new customers from the outside and continues to amuse the customers with hidden colorful cupcakes underneath.

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