Small Details = Big Profit
These new parents have outgrown their starter home and need help getting it ready to sell.
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Amy and Jeff Cole and daughter Isabella have outgrown their 700-square-foot home and are ready to sell. Though the house is small, it has a large amount of problems. The Coles look to the Designed to Sell team to help get it in top-dollar form.
The first team member on the case is real estate expert Donna Freeman, who will provide a candid assessment of the house. She begins with the exterior, noting that although the steps leading to the porch need a fresh coat of paint and the landscaping is a little overgrown, it is lovely. Once on the porch she discovers rebar that is being used as a banister, which is both unsightly and unsafe. It will have to go for sure.
Inside she finds a cluttered living room, way-too-bright kitchen and an office/nursery room that needs to have just one identity. You want to take the guesswork out for potential buyers, she says.
The wall color in the living room feels claustrophobic to Donna. Playing up the charming cottage-canyon aspect and downplaying items that are old and awkwardly placed should help make it more appealing.
This kitchen needs to be toned down and neutralized to appeal to most tastes. In addition, the counter space needs to be organized and cleaned up, some appliances need replacing, and there is not a true dining space.
Designer Lisa LaPorta is next on the scene. She finds similar problems with the home and lays out a plan to fix them before the open house:
Step 1: Clear the way. Cut back the greenery out front to make it visible from the street and appealing to the buyer.
Step 2: Trick the eye. Use color schemes, window treatments and furniture placement to make this tiny house seem larger.
Step 3: Amplify the area. Make the front porch and kitchen more user friendly to maximize square footage.
The good news is everything she proposes is not super expensive but will add tremendous value. Contractor Jim Collins and carpenters Brad Haviland and Nick Ralbovsky are on board to help turn this small cottage into a big profit maker. Let's see how they did:
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